INSIGHTS
Practical ideas, observations, and lessons from the work we do every day.
Navigating the Future: A Recap of Trust and Proof’s Strategic Meeting
Last week marked a pivotal moment for Trust and Proof as we temporarily set aside our client work to embark on a strategic planning meeting filled with energy, collaboration, and a collective vision for our road ahead.
Trust and Proof hires CRO specialist Miserere
Trust and Proof, a full-service advertising and marketing firm in Clinton, recently announced the addition of conversion rate optimization (CRO) specialist Victoria Miserere to its growing team of 23 marketing experts.
Tips to Make Your Social Media Posts More Engaging
Home » Tips to Make Your Social Media Posts More Engaging Tips to Make Your Social Media Posts More Engaging The question is no longer “should my brand be on social media?” Now, brands should ask, “How can I make my social media engaging?” Depending on your product or service, this could be easier or…
Check out these buns.
Home » Check out these buns. Check out these buns. With lots of hype surrounding Burger King’s latest rebrand, how could one not step back and take a closer look as this evolutionary change? Those buns were 20 years old, so it’s no surprise they’ve now gone flat, friends – albeit in a sophisticated, bold…
Top 5 Reasons to Write a Top 5 List: Getting Straight To The Point With “Listicles”
Home » Top 5 Reasons to Write a Top 5 List: Getting Straight To The Point With “Listicles” Top 5 Reasons to Write a Top 5 List: Getting Straight To The Point With “Listicles” The success of marketing relies on a number of factors working together as a cohesive unit – media placement, cost efficiency,…
Don’t Get Scammed by Spam
Home » Don’t Get Scammed by Spam Don’t Get Scammed by Spam Recently, we have had a local client who received an invoice for SEO services from a company called “Delta SEO”. They had never used this company, but checked with us to make sure it was nothing from our end. It wasn’t. After doing…
MPW Marketing Brings Home Silver ADDY
Home » Trust and Proof Brings Home Silver ADDY MPW Marketing Brings Home Silver ADDY MPW Marketing, a full-service advertising and marketing agency located in Clinton, N.Y., is pleased to announce their recent win of a Silver ADDY award from the Albany Ad Club for their radio campaign for Vince’s U-Pull It. Although Winter Storm…
Should My Business Blog? Here are Some Reasons Why It’s Important.
An article published on the Forbes website offers insight into why blogging is so important. Here are a few of the key take-aways from that article.
Black Hat vs. White Hat SEO
As you can probably deduce from the category names, there are two different strategies SEO specialists can use, White Hat & Black Hat.
